Our ambition is that, by 2030, 70% of the net sales come from products and services that enable health and wellbeing of people and the planet. Today, our product portfolio is almost 100% plant-based, and we will continue to develop our products in a healthier direction as well as innovate new products that are better/enable health for both people and the planet.
To set actions in motion, we have created a nutrition framework to define what we mean by a product enabling health for people. The framework was completed during 2021, and it has paved the way for evaluating current status, continuous monitoring and development of our product portfolio. The framework helped us in identification of focus areas and the creation of an overarching roadmap to realize our health ambition by 2030.
Next, we will move on to developing a framework to evaluate and identify focus areas enabling health for the planet.
Alongside aiming to systematically reduce the environmental footprint of our products and inspiring consumers to opt for sustainable choices, we take food safety and quality with the utmost seriousness. Read more about our food safety and quality policy.